Sign up to our newsletter for exclusive updates

About us

Wear your personality. Statement styles from SANTA for those who rewrite the rules

SANTA is a brand that balances on the edge of art and audacity, weaving boldness, magnetism, and an unyielding desire for freedom into every design. It tells the story of a woman who fearlessly captivates, astonishes, and sets her own rules.

Founded in 2019 by Yana Stanislavska, SANTA is more than a fashion label – it’s the embodiment of a personal journey. The name of the brand carries a powerful emotional charge – it is named after her older daughter, Santa, who remains the greatest source of energy and inspiration.

Rooted in a vision of fearless self expression, the brand channels a dynamic, high-impact aesthetic that celebrates strong, passionate women. Through a striking interplay of contrasts – vivid hues, intricate details, and powerful silhouettes – SANTA crafts a design language that is both audacious and elegant.

What sets SANTA apart is not only its bold creative vision but also its deeply personal approach to every piece we create. With our own in-house manufacture, we have full control over every stage of production, ensuring unmatched quality and attention to detail. SANTA’s skilled seamstresses don’t just produce garments – they bring ideas to life. Every piece can be tailored to individual measurements, allowing the brand to offer a bespoke experience.

At SANTA, we believe every woman deserves to feel powerful in her skin. That fashion should be a mirror of who you are and who you dare to become. Every design is created with this in mind – bold, magnetic, and full of meaning.

Yana Stanislavska – Founder. Creator.Visionary.

Before launching SANTA in 2019, Yana Stanislavska built a successful career in law – but her heart had always belonged to fashion. What was once a creative escape became the foundation of her future. Driven by creative energy and a desire for self-expression, she made the bold decision to leave the legal world behind and follow her dream. The result was SANTA – a brand born from intuition, courage, and the belief that art and audacity could coexist in every piece.

Named after her older daughter Santa, the brand is a tribute to personal reinvention, maternal inspiration, and the power of dreaming big. Yana’s mission has always gone beyond clothing – she seeks to ignite confidence in women around the world while setting an example for her daughters through fearless leadership and unwavering ambition. Under her direction, SANTA has grown from a small boutique into a globally recognized fashion house with a loyal clientele from all around the world. With every collection, Yana continues to channel her vision into powerful silhouettes, magnetic energy, and designs that speak directly to the soul.