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About SANTA

SANTA is a brand that balances on
the edge of art and audacity, weaving boldness, magnetism, and an unyielding
desire for freedom into every design. It tells the story of a woman who
fearlessly captivates, astonishes, and sets her own rules.

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Every Line Carries a Story

At SANTA, every piece is born on paper, where imagination takes shape, and a moment of pure artistry begins: the hand-drawn sketch. Weeks, even months of inspiration are distilled into that singular moment when pencil touches paper.

This is where the vision crystallizes – where bold silhouettes, striking contrasts, and subtle details begin their journey from thought to form. From the very first drawing, the creative team sees the entire collection come to life in their minds. charged with the energy, message, and feeling SANTA wants to share with the world.

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From Thread to You

We believe fashion should reflect the individuality of the woman who wears it. That’s why we welcome personal requests, made-to-order creations, and exclusive one-on-one consultations – to ensure that every garment is not just worn, but experienced. Whether it’s adjusting proportions, customizing fabrics, or crafting a one-of-a-kind look for a special moment, SANTA create garments that feel like a second skin – flattering, empowering, and entirely one-of-a-kind.

Worn by the Women Who Inspire SANTA

SANTA’s pieces have captured the hearts and wardrobes of the world’s most influential women. Since its founding in 2019, the brand has steadily gained recognition from global fashion icons and A-list celebrities alike. For us at SANTA, seeing our designs come to life on powerful, iconic figures is more than recognition – it’s a deeply personal reward.

Worn by the Women Who Inspire SANTA

SANTA’s pieces have captured the hearts and wardrobes of the world’s most influential women. Since its founding in 2019, the brand has steadily gained recognition from global fashion icons and A-list celebrities alike. For us at SANTA, seeing our designs come to life on powerful, iconic figures is more than recognition – it’s a deeply personal reward.

Partnerships that Move SANTA Forward

At SANTA, creativity doesn’t stop at our own collections. SANTA continues to launch projects that resonate deeply – collaborations that spark emotion and draw the attention. We’re proud of two landmark partnerships that not only marked key milestones in our journey but also celebrated the spirit and soul of the brand.

In 2022 we unveiled an exclusive collaboration with American fashion retailer Revolve. Presented at the iconic Revolve Gallery, the collection was a modern fairytale – a tribute to folklore, where mavkas and mermaids with flirtatious charm came to life through flowing silhouettes and ethereal textures.  The launch was warmly embraced by friends of the brand, with Leonie Hanne, Tezza Barton, Cindy Cournoyer, Janice Joostema, Cindy Kimberly, Sarah Belle, and Rachel Love attending the presentation.

The second collaboration came in August 2024, in creative partnership with long-time SANTA muse Leonie Hanne. This project marked a new chapter, where muse became co-creator, helping shape a collection that spoke in both her voice and ours. Together, we created a collection that captured the essence of both SANTA and Leonie in perfect synergy.

Debut that Speaks Louder than Words

SANTA made its striking runway
debut at Ukrainian Fashion Week, unveiling the Fall/Winter ’25–26 collection to
overwhelming applause. This debut marked not only a milestone for the brand,
but also a celebration of the women who embody SANTA’s spirit.

Inspired by Helmut Newton’s
provocative aesthetic and the iconic mood of the late 20th century, with iconic
Madonna tracks setting the tone.

The highlight of the evening was
the participation of powerful Ukrainian influencers – women whose confidence
and charisma continually inspire the brand. Their presence brought to life the
essence of the collection, “A Tale of Strength and Allure,” a true manifesto of
feminine power, seduction, and unapologetic self-expression.

Yana Stanislavska – Founder. Creator.Visionary.

Before launching SANTA in 2019, Yana Stanislavska built a successful career in law – but her heart had always belonged to fashion. What was once a creative escape became the foundation of her future. Driven by creative energy and a desire for self-expression, she made the bold decision to leave the legal world behind and follow her dream. The result was SANTA – a brand born from intuition, courage, and the belief that art and audacity could coexist in every piece.

Named after her older daughter Santa, the brand is a tribute to personal reinvention, maternal inspiration, and the power of dreaming big. Yana’s mission has always gone beyond clothing – she seeks to ignite confidence in women around the world while setting an example for her daughters through fearless leadership and unwavering ambition. Under her direction, SANTA has grown from a small boutique into a globally recognized fashion house with a loyal clientele from all around the world. With every collection, Yana continues to channel her vision into powerful silhouettes, magnetic energy, and designs that speak directly to the soul.